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2022 Week 48: Beauty Brand and Product Launches

Published December 1, 2022
Published December 1, 2022
Olay

This week sees a diverse range of new beauty offerings. In brands, Coats, a Gen Z-focused start-up, has launched exclusively on TikTok, hoping to guide younger consumers through an effective skincare regimen. Guerlain released a limited-edition version of the L'Abeille Noire Édition Prestige fragrance, this time designed by famed French crystal manufacturer Baccarat. Ciaté London launched their first-ever makeup brush collection in collaboration with Hannah Martin, and Shiseido launched proprietary-backed serums said to plump the skin to the same effect as dermatological treatments. Here’s what else has happened in the beauty industry across the past seven days:BRANDS

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